BlueLine Rental

Construction Equipment Rentals

Ecommerce, UI/UX, Web Design

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Overview

BlueLine Rental rents industrial and construction equipment to contractors and retail consumers through a network of company owned stores. In 2018, BlueLine Rental was acquired by United Rentals.

As part of the Lightning Jar team, I was tasked to re-imagine a minimal homepage, landing pages, interior product pages and a complex ecommerce userflow.

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Brand identity and visual design with a purpose.

Brand identity and visual design
with a purpose.
 

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